LL says "Calling All Bloggers"


I think it is wonderful that LL wants to incorporate community bloggers into its own marketing and communication materials!  I suggest compensation of 5,000 Linden per post as a start.

Linden Lab is making millions of dollars from us so I wonder why we should donate our content, and give editorial and exclusivity rights to them for free.  I don't understand why bloggers think this "opportunity" is so great.

LL can link to our blogs to highlight work that we put out there every single day.  But then they would not get to edit our words of course. And then they could not claim the right to publish our work first.  Are we that desperate for hits and recognition that we would allow a for profit company to take advantage of us in this way?  I guess so.

Call me cranky but when I write for other people's blogs I get paid.  And, so should you my fellow bloggers.

17 comments:

Mr. Crap Mariner said...

Strongly agreed.

-ls/cm

Tateru Nino said...

I'd expect no less than L$75 per word, and probably wouldn't be happy with less than L$100/word.

Ron Samul said...

Good point - Social media and even Second Life thrives and works on participation. If we are doing something more than walking around or using an application, it should be compensated.

On a side note, when Hillary and President Obama were in their primary, I did an article about what their Second Life presence was all about and were they using this space to speak to people. In the end, I found Second Life similar to my first life, without the caffeine rush. Thanks for sharing. And you're not cranky, you want to see return for your work.

Carrie Lexington said...

I suggest the topic for their first featured blogger be "how to exploit your customers original content so you can make a buck"

Bloodfang Clawtooth said...

I 2nd this. I want my money too.

Monica said...

I read the post, and it read like a job ad to me, especially since they wanted content to be exclusive to them.

If they had said, "Hey SL bloggers! If you blog about a particular topic, let us know by submitting your link and if we like it, it will be featured in the Community Page!" or whatever, that would be a whole different story. Now THAT would be kinda hot. They get what they want, bloggers keep their rights, and it would truly be a community effort.

In my point of view, if people in SL can run contests where if you submit something or have to do some sort of task in order to be eligible to win x Lindens, Linden Labs can afford something to selected blog writers. I would even say 1k Lindens in addition to everything else that is listed on that page would be a better idea than none.

The majority of residents don't expect to make money off the things they create in SL. To me, that is where the best creativity comes in - doing something because you LOVE it. However, that doesn't mean that Linden Labs can't offer some. And it makes me sad that people who feel like the OP are being made to feel that they don't want to help the community - they just want to make money.

Lindal Kidd said...

I missed this, Chessie. I consider it demeaning...especially when by LL's own policies one is prohibited from advertising one's outside-of-SL things on LL's website.

I love SL, I teach SL, I write about SL in my blog, both the good and the bad. If LL wants me to write ad copy for them, I can do that too...at standard word rates.

Zak Claxton said...

I mean, what the hell? In my life outside of SL, I make my living as a professional copywriter (and other marketing-ish activities). And now, the company to whom I already pay money for their mediocre services wants me to donate time and effort into creating content for them with no offer of compensation? And then they have the gall to impose a bunch of restrictions? I'm flabbergasted.

Wouldn't it be nice if LL could hire a VP of Common Sense who would review ideas like this before they cause further embarrassment to their company?

Jennifer Fiddes said...

The sad thing is, plenty of dumbass "writers" will sign up for this, and LL will think the idea a smashing success. So many wanna be authors willing to work for free, these kind of calls are standard.

Until they get abunch of illiterate slush and realize it pays to pay.

♪ Guenevere ♪ said...

I think it's because Blogging, Twitter, Facebook, etc are still so new as sources of media exposure that some companies are not quite sure how to handle it. I've also been a Professional Copywriter and trust me... most corporate jackasses don't understand how important the job is either.

I think those of the written word outside of novelists, poets & journalists need to also be recognized properly for their efforts. Just popping your blog post up on the SL feed is -not- the way to do it.

Saffia Widdershins said...

I pay people who write for Prim Perfect (a small amount, admittedly, but out of a small budget).

They write for Prim Perfect because they love it - but it also helps pay their tier.

Why can't Linden Lab do the same?

Otenth Paderborn said...

They seem to have closed comments on the post (in addition to having deleted a number).

CronoCloud said...

Lots of familiar names here.....

Yeeaaah. If LL wanted exclusive content from moi, they'd have to offer some kind of consideration, a comped Premium account ( or comped upgrade ), 500 group slots (I can dream), some reasonable L$ for even MOAR shopping.

When I wrote/assisted for Linden Lifestyles I was paid! (Can't remember getting paid for the old PXP gig but it died soon after I joined up). I've also been paid for some one-off contributions to a couple of SL blogs/magazines/fashion show writing. And I'm no professional writer by any means and haven't had a paying SL writing gig in ages.

But yes, with the terms they have listed on that post, that almost sounds like a Hamlet-ish job description. Now if they had just said, "Oh yeah, give us links to posts you think are good and if we like we'll link to you on community page, that would be different but they want exclusive and editorial control.

Ciaran Laval said...

Social media has plenty of examples of unpaid content, didn't the huffington post move towards unpaid bloggers?

There's potential here with what Linden Lab are trying to do, it could help people extend their reach for their inworld ventures, so there is a value trade off.

However the exclusive content deal is really not a good idea, if they insist on going down that route then they are walking close to the line.

Tateru Nino said...

Second Life professional blogging has almost always paid pretty well. Not exactly print-rates, but certainly pretty decent nevertheless.

The exception was the Avastar which offered appalling rates, and then just plagiarised my work anyway.

Anonymous said...

While we're on the subject of getting paid for valid work contributed to Lindenlab, I think that all those people who make TPVs and also contribute code to the official viewer should get paid standard industry rates. After all, think of the literally tens of thousands of dollars that don't have to be paid by LL for this work. Consider also that many of the coders are trained in their field, or students that could use the money.

Shard Serpente said...

I completely agree with you... It's time they pay something.. :)